Vietnam’s beauty industry is evolving rapidly, mirroring global trends and becoming a key part of daily life. With thousands of businesses, training centers, and aesthetic clinics emerging, experts predict the next decade will be a golden era for beauty in Vietnam. Alongside this growth, beauty events in Vietnam are thriving, creating platforms for brands, professionals, and enthusiasts to connect. These events are essential for showcasing trends, networking, and brand building, making them a must-attend for anyone in the industry.
Major Beauty Events in Vietnam
Beauty Summit 2025
As Vietnam’s beauty industry enters a new era of innovation and transformation, Beauty Summit 2025 emerges as a pioneering event dedicated to shaping its future. Designed as a strategic alliance for brands, experts, suppliers, and consumers, this summit aims to enhance business performance, optimize costs, and drive sustainable growth.
With the theme “AI – AGENT: People – Technology – New World in Beauty Industry” the event will explore how artificial intelligence and cutting-edge technologies are revolutionizing beauty. Set to take place in October 2025 at Sky Expo Vietnam, Ho Chi Minh City, Beauty Summit 2025 will be a collaborative platform where industry leaders – from suppliers, experts, agents to consumers – share knowledge, discover trends, and foster meaningful partnerships in an ever-evolving market.
Event Highlights
- Strategic networking & trade connections: Creating valuable cooperation opportunities through business lounges, where brands can sign deals on-site and forge lasting partnerships.
- Immersive exhibition & special experience zones: With 8,000m² event space and 250+ booths, exhibitors will showcase the latest beauty innovations, while a 400m² 4D experience zone with 360-degree rotating displays brings products to life in a visually stunning way.
- Exclusive knowledge-sharing & entertainment: From a high-energy grand opening music concert to a podcast series featuring industry insights, and talk shows led by top experts, the summit ensures both inspiration and education.
- Unparalleled industry engagement: With 10,000+ attendees, including 3,500 spa owners, doctors, and beauty experts, Beauty Summit 2025 is the ultimate platform for networking, learning, and business growth.
Benefit of Attending
- Stay ahead of trends: Gain insights into emerging beauty trends, cutting-edge technologies, and market shifts from industry leaders.
- Network with experts & brands: Build relationships with top professionals, spa owners, and beauty innovators to expand your business network.
- Exclusive business opportunities: Secure partnerships, collaborations, and trade deals in a premium business environment.
- Hands-on product experience: Test and experience new beauty products and technologies from reputable brands firsthand.
- Master winning strategies: Learn business growth strategies, marketing techniques, and competitive insights to elevate your brand.
- Boost brand visibility: Showcase your brand to thousands of potential customers and industry leaders, enhancing credibility and market presence.
Vietnam Beautycare Expo (2024)
Vietnam Beautycare Expo 2024 was a premier trade show dedicated to expanding and connecting brands with distributors and the Vietnamese retail market. This event provided a unique opportunity for businesses in the beauty and personal care industry to showcase their products, network with industry leaders, and explore new business opportunities.
Held from April 18 to April 20, 2024, at the Hanoi International Exhibition Center (I.C.E), the expo attracted a diverse range of exhibitors and attendees, from cosmetic brands and spa owners to beauty professionals and training centers. It was a key event for anyone looking to grow their presence in Vietnam’s booming beauty industry.
Event highlights
- 350 booths from leading beauty and cosmetic corporations: The event featured top suppliers in cosmetics, skincare, haircare, spas, and aesthetic services, offering attendees a first-hand look at the latest innovations.
- Smart makeup trends in the 4.0 technology era: Demonstrations and workshops showcased cutting-edge beauty tech, helping consumers achieve a flawless look anytime, anywhere.
- The latest skincare secrets and non-invasive treatments: Experts revealed advanced skincare methods, especially targeting postpartum skincare and anti-aging solutions.
- Massage therapy before a weight loss course: A live demonstration highlighted how pre-weight-loss massage techniques could enhance results and customer satisfaction.
- B2B and B2C networking activities: Businesses engaged in direct trade discussions, brand collaborations, and distribution agreements, helping brands expand their market presence in Vietnam.
Benefits of attending
- Discover and experience top beauty products: Attendees explored new cosmetics, skincare products, and beauty services from leading global and local brands.
- Network with professionals and industry leaders: The expo provided a platform to meet experts, business owners, and potential partners, fostering valuable collaborations.
- Gain industry insights from senior experts: Beauty professionals shared insider knowledge, market trends, and business strategies, helping attendees stay ahead of the competition.
- Explore career and business opportunities: With vocational schools, beauty consulting centers, and recruitment agencies present, individuals had the chance to enhance their careers and business prospects.
Cosmobeauté Vietnam (2024)
Cosmobeauté Vietnam 2024 was the beauty trade exhibition in Vietnam that brought together top local and international brands, suppliers, and industry professionals. The event served as a dynamic platform for networking, collaboration, and business expansion, allowing visitors to explore cutting-edge beauty technologies, discover new products, and connect with global experts.
Held from July 25 to 27, 2024, at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City, this exhibition was a must-attend event for businesses and individuals looking to stay ahead of industry trends, engage in exclusive workshops, and explore lucrative business opportunities.
Event highlights
- 2,000+ beauty brands: A diverse showcase of the latest skincare, cosmetics, wellness, and personal care innovations from top global and local brands.
- Perfume-making workshops: A hands-on experience where attendees created their own signature fragrance while learning about the science of perfumery.
- “Hosted Buyer” show: A specialized networking program that connected visitors with exhibitors from over 20 countries, facilitating business discussions, partnerships, and distribution deals.
- The 4th International Cosmetology Competition: Held in Vietnam for the first time, this event was a collaboration between Informa Markets Vietnam and the Asian Aesthetic Standing Federation (ACPF), showcasing the top talents in the beauty industry.
- Industry trend seminars: A series of insightful discussions and expert-led panels, helping attendees anticipate future beauty trends, business strategies, and technological advancements.
Benefits of attending
- Exclusive access to cutting-edge beauty technology: Attendees experienced the latest advancements in health and beauty care, innovative skincare machines, and professional treatments.
- Learn from industry experts: Visitors gained in-depth insights and consultations from renowned beauty specialists on industry developments and best practices.
- Expand business and networking opportunities: Many professionals connected with potential partners, distributors, and retailers, opening doors to new collaborations and market expansion.
- Gain valuable knowledge and hands-on experience: The event featured interactive workshops and expert-led discussions that provided practical knowledge and real-world business strategies.
What to Expect at Beauty Events?
Attending beauty events in Vietnam is an exciting opportunity to explore the latest trends, connect with industry leaders, and experience cutting-edge beauty innovations.
- Product exhibitions: Leading cosmetic brands, skincare companies, and beauty technology providers showcase their newest products and services, allowing attendees to discover, test, and compare the latest innovations in the industry.
- Seminars and beauty workshops: Experts and influencers share insights on skincare, makeup, haircare, and aesthetic treatments, helping professionals and enthusiasts stay ahead of industry trends.
- Networking opportunities: Whether you’re a business owner, beauty professional, or consumer, these events provide a unique chance to meet top brands, collaborate with influencers, and gain insider knowledge from industry experts.
- Trend updates: From AI-driven beauty solutions to sustainable cosmetics, beauty events in Vietnam keep attendees informed about the hottest trends shaping the industry.
How to Make the Most of Beauty Events?
Attending beauty events in Vietnam is a fantastic way to discover trends, network, and grow your expertise – but to truly maximize the experience, preparation is key!
- Set Clear Goals
Before attending, define what you want to achieve:
- Are you looking for new suppliers or business partnerships?
- Do you want to learn the latest beauty trends and technologies?
- Are you seeking inspiration for your own beauty brand or practice?
By setting clear objectives, you can focus your time on the most valuable opportunities instead of wandering aimlessly.
- Research and Plan Ahead
Most beauty events in Vietnam have detailed agendas, including speaker sessions, workshops, and exhibitor lists. Study the schedule and:
- Highlight must-attend seminars and panel discussions featuring industry leaders.
- Identify key exhibitors to visit, especially those that align with your interests or business needs.
- Book networking meetings in advance if the event offers matchmaking opportunities.
- Engage Actively with Exhibitors and Speakers
Exhibitors don’t just display products – they bring industry expertise. Instead of just collecting brochures, ask in-depth questions about their products, formulations, and business models. If you’re a business owner, inquire about partnership opportunities, distribution models, and bulk pricing.
For workshops and panel discussions, prepare questions in advance. Engaging with speakers not only enhances your learning but also makes you memorable.
- Leverage Networking Opportunities
Beauty events gather cosmetic brands, influencers, spa owners, dermatologists, and investors in one place. To build meaningful connections:
- Attend networking lounges and cocktail sessions where professionals casually discuss trends and potential collaborations.
- Exchange business cards and connect on LinkedIn immediately after meeting someone to maintain the relationship.
- Follow up with key contacts after the event, expressing interest in future collaboration or product testing.
Building a strong network at beauty events can lead to partnerships, mentorships, and even investment opportunities.
- Stay Updated on Emerging Trends
From AI-driven skincare analysis to sustainable beauty innovations, beauty events showcase the future of the industry. By staying informed, you gain an edge in the competitive beauty market.
Take notes, record key insights, and apply these trends to your business strategy or personal beauty regimen.
- Document and Share Your Experience
Whether you’re an industry professional or a beauty enthusiast, sharing your experience on social media can amplify your presence in the beauty community.
- Post live updates, insights, and behind-the-scenes moments to engage your audience.
- Tag brands, experts, and event organizers—this boosts your visibility and might even get you noticed by key players in the industry.
- Write a post-event summary highlighting the most valuable lessons and trends you discovered.
- Take Advantage of Exclusive Deals and Opportunities
Many exhibitors offer event-only discounts, early access to new products, and B2B deals. If you’re a retailer, spa owner, or distributor, securing these deals at the event can give you a competitive edge.
With the right approach, beauty events in Vietnam can be more than just an experience – they can be a game-changer for your beauty journey or business!
Conclusion
Attending beauty events in Vietnam is a fantastic way to stay updated on the latest trends, connect with industry experts, and explore innovative products. These events provide valuable networking opportunities, hands-on experiences, and insights into business growth and brand expansion. Whether you’re a beauty professional or enthusiast, participating can give you a competitive edge. Stay informed about upcoming events, plan your visit, and immerse yourself in Vietnam’s thriving beauty scene to unlock new opportunities and inspiration!
